Intention

Inform about what it means to be an influencer

To inform the audience about what it means to be an influencer, Alyssa Bossio appeals to her authority as an experienced influencer in her article “The Truth About Being an Influencer”. She speaks about how she spent over six years (l. 33) working on her social media presence while managing a busy schedule that included working out, college classes, and singing with an a-cappella group (ll. 22-26). Another intention is to inform the audience about the types of activities that an influencer must do while building their brand and audience, such as “looking at trends, researching how to grow my audience on social, and networking with other content creators” (ll. 36-37).

Bossio’s intention is also to challenge and d...

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