Rhetorical situation

Sender

The sender of the TED Talk “How to fix a broken heart” is Guy Winch. He is a licensed psychologist, author, and speaker. His work focuses on the science of emotional health, which is also the topic of his TED Talk “How to fix a broken heart”. Winch has delivered other TED Talks including “How to turn off work thoughts during your free time” and “Why we all need to practice emotional first aid”, showing that he is an experienced speaker. He is also a columnist for TED’s science-based advice column “Dear Guy” on the TED blog. 

In his TED Talk “How to fix a broken heart”, Winch mainly refers to his experience as a psychologist. He offers anecdotes about two of his clients, “Kathy” and “Miguel”, and refers to his “over 20 years of private practice” which have led him to see how many different types of people react to heartbreak. This proves that he is experienced and qualified to speak on th...