Analysis

In the following sections, we will provide advice for analyzing the interview “Business To Benefit From Addressing ‘Loneliness Epidemic,’ Doctor Says”.

Being an interview, the text features two different speakers, but Dr Vivek Murthy is the most important one, as it is his opinions on loneliness that are the clear focus of the text.

Murthy's argumentation is mostly direct, as he backs up his claims by facts, studies and examples to support his case.

This fact-based approach is also shown in his choice of modes of appeal, where logos is dominant in many sections of the text. However, Murthy also relies on ethos, both bringing up his professional status and making efforts to seem sympathetic. Pathos is less common than the other two, but it is occasionally used to good effect.

Murthy's main intention is to argue that loneliness should be viewed as public health issue rather than a private problem, and he uses both solid arguments and other rhetorical strategies to back this claim up.

Throughout the interview, the consequences of loneliness are a main focus, and play a significant role in both Murthy's argumentation strategy and intention. By noting that loneliness not only has individual consequences but also affects society as a whole, Murthy's case for viewing loneliness as a public issue becomes stronger.