Forms of appeal

Hillary Clinton’s speech, “Women's Rights are Human Rights” utilizes all three forms of appeal - logos, ethos, and pathos.

Forms of app…

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Logos

The speaker appeals to reason whenever she includes logical arguments, facts, or statistical evidence in her speech.

For example, she shows that women are discriminated against by citing statistics about their situation: “Women comprise more than half the world’s population, 70% of the world’s poor, and two-thirds of those who are not taught to read and write.” (ll. 84-84);  “a leading cause of death worldwide among women ages 14 to 44 is the violence …

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Ethos

Hillary Clinton frequently appeals to trust and authority in the speech. Using ethos, makes the speaker and those she alludes to (women, the UN) appear trustworthy, caring, or knowledgeable.

For example, the speaker presents herself as experienced enough to talk about women’s rights, and appeals to the authority of the UN to give weight to her arguments: “Over the past 25 years, I have worked persistently on issues …

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Pathos

The speaker appeals to feelings so that the audience responds to her arguments on an emotional level. For example, Clinton suggests a range of negative emotions women experience (such as fear, humiliation, and powerlessness) to make the audience empathize with those whose human rights are violated:

“…women who can't afford health care or child care, women whose lives …

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